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To use Facebook Pixel GDPR compliant you have to follow these instructions:

Services & integrations

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Due to the fact that the integration of Facebook Pixel is not necessary for the operation of the website, the integration requires consent.

Data Transfer

Data is transmitted to the independent controller Meta Platforms Ireland Ltd.. This information must be included in the privacy policy.

Privacy Statement for the Service Facebook Pixel

Personal data is processed when you visit this website. Processed data categories: data about the use of the website and the logging of clicks on individual elements. Purpose of processing: analysis of user behavior, Analysis of the effect of online marketing measures and Selection of online advertising on other platforms, which are automatically selected using real-time bidding based on user behavior. The legal basis for processing:Your consent according to Art. 6 (1) a GDPR. Data is transmitted: to the data controller Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. The legal basis for the data transfer to Meta Platforms Ireland Ltd. is Your consent according to Art. 6 (1) a GDPR. This may also mean a transfer of personal data to a country outside the European Union. The data is transferred to the USA on the basis of Art. 45 GDPR in conjunction with the European Commission's adequacy decision C(2023) 4745, since the data recipient has committed to comply with the data processing principles of the Data Privacy Framework (DPF). Information about DPF membership of Meta Platforms Ireland Ltd.

Additional Information

In addition to the above information, the data protection information must also contain the mandatory information from Art. 13 or 14 GDPR: Name and contact details of the controller, if necessary the contact details of the data protection officer, the purposes for which the personal data are to be processed, the legitimate interests, if the processing is based on Article 6 (1) f GDPR, the duration of the processing, information on the rights of the data subjects including the right to lodge a complaint with a supervisory authority, the possibility of simply revoking consent given, and information as to whether the Provision of the data is required by law or contract or what the possible consequences of non-provision would be. In the event that the data is used for automated decision-making, including profiling, meaningful information about the logic involved and the scope and impact on the data subject must be provided. The processing of the data must also be documented in the list of processing activities in accordance with Art. 30 GDPR. The information required for this can already be found in the privacy statement, which can be created from the previous information.

Preconfigured services & integrations

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legalweb.io
Privacy
Thank you for visiting legalweb.io, the website of legal web GmbH in Austria. We use technologies from partners (2) to provide our services. These include cookies and third-party tools to process some of your personal data. These technologies are not strictly necessary for the use of the website, but they do enable us to provide a better service and to interact more closely with you. You can adjust or withdraw your consent at any time.
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